Tuesday, October 27, 2015

The GEO® Balloon celebrates 25 years!

25 years ago, Pioneer Balloon Company was excited to launch a revolutionary new balloon called the GEO Donut®! It was invented by Ronald E. Prater, an inventor who lived by the "never say never" philosophy! 

A balloon with a hole through the centre, it turned many heads in amazement at the Chicago Party Show that it was first exhibited at. It gave the balloon world something completely new to work with and many exciting decor opportunities.

These awesome balloons have been used to create so many wonderful designs, here are a few of my favourites!

Fiona Fisher, CBA uses both the 6" & 16" Geo Blossoms® to create this fantastic Birthday "GEO Man". 

By using a lovely selection of vibrant coloured GEO Blossom balloons, Fiona has created a design that is fun and very sellable!

Monday, October 19, 2015

Russian Balloon Artists Olga Baranova, CBA and Olga Samoilova, CBA share their creative flair!

I recently attended the 15th Moscow Balloon Festival and I can honestly say that I was completely blown away by the incredible balloon art that was  exhibited at this event! 

One of this year's design teams was headed up by formidable artists Olga Baranova, CBA and Olga Samoilova, CBA. You might be familiar with these artists as they won first place Large Sculpture at the World Balloon Convention 2014, and then went on to win first place Master Sculpture at BACI 2014.

Olga Baranova CBA & Olga Samoilova, CBA run a very successful balloon business, Sonlnechny Veter (or Sun Veter which translates to "Sunny Wind") from their home city of Samara, Russia.

Monday, October 12, 2015

The Biggest Labyrinth in the World at the Millennium Jam 2015!

After a five-year break, the Millennium Jam is finally back! This year, the  Millennium Jam is celebrating the 20th Anniversary of IBS, International Balloon Services, Belgium.

It all began in June 2000, when IBS owners Johan Wijns and Leo Verlinden,  decided to organise their own event and the Millennium Jam was conceived! 

This event is sponsored exclusively by Qualatex®, and returns to the Sunparks Resort, Mol, Belgium.

Tuesday, October 6, 2015

A little last-minute inspiration for Halloween!

For many party retailers, Halloween is their biggest and often their most profitable seasonal celebration.  So let's make sure we all take this opportunity to maximise our own sales potential!

Hopefully by now you will have decided on a range of "To Go" designs to sell over the Halloween period. Halloween falls on a Saturday, so be prepared for an exceptionally busy day!

If you have a shop or store, do you have an inspiring window display? Window displays are such an important part of any retail business! Every display needs to tell a story and make passers-by stop, look and take notice. Most importantly, it needs to create a desire to buy!

This Ralph Lauren window shows the fun and excitement of Halloween but still shows off an eye-catching range of children's clothing suitable for the time of year!